The first thing that came to mind after listening to the title track, ”Keep Coming Back”, was that Marc is bringing funky back! More on this tune later. This CD is a nice mix of up-tempo, mid-tempo, and ballads…all co-written by Marc Broussard.

Marc Broussard (photo courtesy marcbroussard.com)

Two songs on this CD exhibit a familiar theme for Mr. Broussard….being on the road, away from home and loved ones. “Another Night Alone” is a slow and melancholy tune. I favor “Going Home” which includes the lyric “You know I was born to roam”.

“Power’s In The People” is a social/political song about the state of the world today, the plight of the poor, with a message that people can change the world when they get involved. Marc has some soulful background singers with him here. “Hard Knocks” is a great song, a tale of “earning a degree in the street” featuring amazing guitar work and a nice groove.

Two female artists lend their talents on Keep Coming Back. “Why Should She Wait” features Sarah Bareilles and their voices blend nicely as Marc sings about changing his ways and treating his woman better. I prefer the duet with LeAnn Rimes, “When It’s Good”, which has a soulful country vibe.
The mid-tempo tunes are “Real Good Thing”, “Man For Life”, and “Saying I Love You”. The latter two have a hint of 70s soul.

This leaves my three favorite tracks to tell you about. “Evangeline Rose” is a ballad written for and about Marc’s young daughter. This song contains beautiful acoustic guitar and in my opinion is as lovely as Broussard’s fan favorite “Gavin’s Song” (not on this disc) but not quite as emotional for this listener. I have heard rumblings that “Evangeline Rose” will make a great father/daughter wedding dance song…even if the bride’s name is altogether different.
The title track “Keep Coming Back” is up-tempo funk. The best dance tune on the CD, it is featured on Marc’s myspace page player and filled with fantastic horns! The lyric “…listen while the guitar takes a ride” and others are pure fun. I found it interesting that in the CD liner notes it states which brand of instruments are used. Marc plays Gibson and Taylor guitars.
The best song on Keep Coming Back is “Evil Things”. This tune, more than any other, shows off Marc’s gorgeous vocals…he sounds vulnerable but not weak. The piano and gentle swells of orchestra strings are brilliant. “You try to hold me but I cannot sit still”….this song is the shining gem on this album.

If you like real music with real instruments delivered with soul and meaning, you will like Keep Coming Back. If you ever get the chance to see Marc Broussard in concert, do not hesitate! He gives 110% and you walk away feeling like you got a steal on the ticket price. Real music and talented writing from a man who seems too young to have it all within his heart, mind, and soul.

The best way to illustrate the hit ballad is to examine the songwriting successes of Diane Warren. I cannot stand her songs, or her personally, but she has had more hit songs than any other songwriter in the 20th/21st centuries, so where better to start?  Artists to look at are Mariah Carey and Celine Dion.

With dance songs, we built from the bottom (the beat) up. With ballads, we move in the other direction, starting with the lyrics. Lyrics should be about love, or miracles, or other inspirational things, or occasionally about lost love. Think of your average American Idol “coronation” song — you want a song that conveys both grandiosity and happiness.  (There actually used to be a random word generator on the Internet that would create a random AI song.  If anyone still has the link, please let me know!)  Use a lot of words, too, especially in your verses, and make sure to have a bridge. The bridge will come in handy later when you get to the chord and key changes. When you write the chorus, make sure to include lots of open vowels — oohs, ohs, and ahs. Avoid ee’s, because they sound screechy when held and hiccupy when Mariah goes into melisma (a/k/a “runs”).

Which brings us to the melody. Long, sweeping phrases and an opportunity for the eventual singer to show off his or her vocal range and breath control are key. (Unless you know you’re writing for someone with no vocal range or breath control, like Madonna or Britney.) Don’t write too many notes, as a basic outline is fine. The singer will have their own style for filling in the blanks, honed over years of impressing Star Search judges. The singer’s style will also serve as a reminder of the genre they have been pigeonholed into: a country singer will be more yodely and a pop singer will be more punchy. Also, your chord progressions will provide them with a guide.

So what’s all this about chord progressions and key changes?  Well, other than providing support for the melody, chord progressions let everyone know if the song is happy, sad, uplifting, depressing, inspirational or whatever other emotion you’re trying to impart.  In fact, it can be all of these things in turns!  Without going into detail (I’ll save that for another post) there are literally hundreds of kinds of chords and combinations of chords that can convey with subtlety or with a 2×4 over the head what mood your song is in.  This is more complicated than simply putting the song into a major or minor key.  And speaking of key, remember back up there in the lyric section when I was telling you about the bridge?  The bridge (as well as the final chorus) is an excellent place to throw in a key change.  Some key changes are done for mood, but much of the time in the hit ballad, a key change serves as an opportunity for the singer to do some showboating and go up a fifth (that is, from “do” to “sol”), thereby conveying both “I am inspiring you” and “I can sing even higher notes than I was before!”  The inspirational part actually dates back to the music of the early Catholic Church, and it’s pretty much ingrained in most of Western civilization.  The showboating part didn’t show up until opera was invented.

The least important part of a ballad is the bass and percussion.  In fact, many ballads will neglect the bottom of the sound spectrum entirely.  One big exception is anything sung by Barry White, because he is the bottom of the spectrum.  Another exception is anything else that’s meant to be seductive.  Bass often moves slowly, and therefore it is associated with sexy movements.  As for percussion, the drummer gets the most exercise in hair metal band ballads, since he was sitting there anyway.  Also, the timpani (big kettle drums) are popular when you get into the grandiose, inspirational parts of songs, because they are incredibly dramatic.

Now, while I was discussing chords, I neglected to mention instrumentation.  There are several options, depending on your mood.  With your traditional Diane Warren ballad, you’ll probably find piano (the instrument she composes on) or sweeping string sections.  If your ballad is being played by a rock band (or a hair metal band) you’ll want a distorted or fuzz guitar; other bands might employ organ, depending on the makeup of the band.  Another option is brass, although you will be leaning more towards French horns and tubas (low register) than trumpets and trombones (high register), unless you’re at the “inspirational” part of the song.  Sexy saxophones of all flavors are also good, especially for makeout songs!  In the modern indie-rock tradition, there are a lot of acoustic guitars and pianos with very spare arrangments; in fact, this seems to be incredibly popular right now.  I’m pretty sure Sarah Bareilles and Colbie Caillat dominate this sub-genre on the ladies’ side.

So that pretty much sums up the midtempo ballad.  Questions?  Comments?  Let me know what your favorite love song is, try to shoot down my arguments, whatever strikes your fancy.

I’ll be back in a few days with my discussion of novelty songs, the freaks of the hit world, and their apparent decline in the past decade.